OEM is the abbreviation of Original Equipment Manufacturer in Chinese. Commonly known as "sticker". Is product of brand producers not direct production, they use their mastery of the "key core technology" is responsible for the design and development of new products, control sales "channels", and the production capacity is limited, even no production line, plant, in order to increase production and sales, in order to reduce the risk of a new production line, in order to win the market time, even through the way of contract order entrust other similar products manufacturers, the products ordered to buy at a lower price, and directly with your own brand logo. This kind of cooperation mode of production commissioned by others is called OEM. The manufacturer undertaking this processing task is called OEM, and the products it produces are OEM products.
OEM is characterized by: technology outside, capital outside, market outside, only production inside.
The company provides customers with cosmetics OEM/ODM one-stop service, from trademark registration, appearance design, packaging material procurement, market positioning to formula research and development to provide you with a careful one-stop service.
Benefits of OEM processing:
With professional cosmetics brand planning and design department, packaging material purchasing department, cosmetics research institute, professional production workshop, to provide customers with one-stop service, which can greatly reduce the production cost, improve the brand added value, to both manufacturers and businesses will bring great benefits.
(1) OEM can effectively reduce the cost of brand promotion and realize low-cost operation. The limited capital of the merchant must be invested in sales, and the cost of production must be kept relatively to a minimum. As long as customers invest money, they will produce the corresponding products, customers do not need to worry about the capital investment of factories, production lines, etc., they can enjoy the one-stop service without any worries.
(2) OEM makes it a reality for merchants to create their own brands. At present, the trend of beauty and cosmetics industry to develop with merchants' private brands is rising across the country. It is through OEM processing that merchants can have their own products without building factories, which is almost impossible before THE emergence of OEM. With a professional design and r & D team, to provide customers with professional brand design and registration, so that customers do not need to run for the product brand.
(3) OEM enables merchants to go all out to promote their brands. One-stop service, for customers to save cosmetics OEM factory, looking for raw materials, looking for printing factory, and looking for design planning company cumbersome process, so that businesses can play to their strengths and avoid weaknesses, focus on the promotion of the brand, to achieve twice the result with half the effort.
OEM processing Services:
Trademark note, brand planning, packaging design
Raw materials sales, packaging procurement, packaging manufacturing, formulation development
Special cosmetic license
Label processing, packaging manufacturing, brand output
Finished products, semi-finished products processing